Industry

FMCG

Client

Woerle X Unique Fessler

Woerle: 1889 Anniversary Book

Crafting a heritage story through authentic regional connections

We developed an anniversary book for Woerle that goes beyond company history. The challenge: creating an authentic narrative that weaves together family heritage, regional recipes, and personal stories collected from employees, farmers, and local chefs - all connected through generations of cheese-making tradition in the Salzburg lake region.

Bringing Tradition to Life The book combines carefully researched historical content with contemporary design elements. Through personal stories and recipes passed down through generations, we created an authentic portrait of a family business deeply rooted in its region. The high-quality production values - from paper selection to printing techniques - reflect Woerle's commitment to craft and excellence.

Moving beyond standard anniversary publications, the book serves as a lasting document of regional food culture and family business values. It connects past and present through authentic voices, creating a genuine reflection of Woerle's role in the community over five generations.